In 2 separate cases, the Australian Communications and Media Authority has fined the
Pitch Entertainment Group (Pitch) $11,000 and International
Machinery Parts Pty Ltd (IMP Mobile) $4,400 respectively for breaches of the
Pitch and its directors have also entered into an enforceable
undertaking that requires future compliance with the Spam Act and
contains stringent compliance reporting and staff education
ACMA found that the Pitch Entertainment Group, which trades as
Splash Mobile in Australia, sent over one million commercial electronic
messages to mobile phones without a functional unsubscribe facility.
IMP Mobile also failed to provide a functional unsubscribe
facility when sending messages to mobile phones.